BOOK EXPO CANADA

Book Travels without Author

It's true the Personal Healthcare Journal will be attending BookExpo Canada in the New Titles Showcase in downtown Toronto without me. It's kind of like sending your kid half-way around the world to do humanitarian work and hope that he'll come back in one piece.

Book Expo Canada for the unaware is where you go to be seen. Publishers, retailers, wholesalers and distributors converge in one place in Toronto for two glorious days to check out each other's stuff. Having never been there myself - my guess is that it's somewhat like a car or bike show - a lot of posturing and tire kicking along with admiration for new products and perhaps a little buying and selling.

Here's what I'm hoping for... some awareness and attention. My little company that can with one title is hoping someone will pick me out of the crowd and want to check out this guppy in a big sea of marlins.

I'll keep you posted. The show dates are June 15 & 16.